
Let me be honest with you.
When DPI Interior first came to us, they were frustrated. They had already spent money on ads. They had tried posting on social media. But the phone wasn’t ringing consistently. And every month felt like starting from scratch.
Sound familiar?
This is the story of what changed — and how.
The Real Problem Wasn’t the Ads. It Was the System.
After our first call, it became clear pretty quickly. DPI Interior wasn’t running bad ads. They were running ads without a system behind them.
No proper landing page. No follow-up process. No way to track which leads were actually turning into paying clients. Just boosted posts and hope.
That’s not a strategy. That’s just expensive noise.
What We Actually Did (No Fluff)
Here’s the honest breakdown of what we built for them in 30 days:
1. Geo-Targeted Meta Ads with Hyper-Local Creatives We stopped targeting “everyone interested in interior design” and started targeting people in specific neighbourhoods who were actively looking. Short-form video creatives — actual project walkthroughs, not stock photos — made a massive difference. In 2026, people scroll past polished. They stop for real.
2. Google Local Services Ads (LSA) Setup Most local businesses completely ignore this. LSAs show up above regular Google ads and they work on a pay-per-lead model. We got DPI Interior verified, optimised their profile with client reviews, and turned it on. Within two weeks, calls started coming in from people actively searching “interior designer near me.”
3. A Dedicated Landing Page (Not the Homepage) We built one focused page — no distractions, no menu, no “About Us” link going nowhere. Just the offer, proof, and a WhatsApp button. Simple. Targeted. Effective.
4. WhatsApp-First Lead Capture This was a game changer for a local business. Instead of asking people to fill a form and wait, we connected everything to WhatsApp. When someone clicked the ad, they were one tap away from a real conversation. Response rate went through the roof.
5. Retargeting the Warm Audience Most businesses only run top-of-funnel ads and forget about the people who already visited but didn’t convert. We ran a small retargeting campaign with social proof content — real project photos and a client testimonial. It brought back the fence-sitters.
The Result? 45+ Qualified Leads in 30 Days.
Not followers. Not website visits. Actual people who wanted to talk about a real project.
The cost per lead came down significantly compared to what they were spending before. And because we had a proper tracking system in place, we knew exactly where every lead was coming from.
What This Means For You
There’s nothing magical about what we did. It wasn’t some secret hack or trending trick.
It was strategy + the right execution + a system that actually tracks what matters.
If your business is spending on ads but not seeing consistent leads — the problem probably isn’t your budget. It’s the system.
And that’s exactly what we build.
Ready to stop guessing and start growing? Book a Free 30-Minute Strategy Call
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