Practical guides, strategies and insights from a founder who has actually run campaigns — not just consulted on them.
Sandip Sahani 
There are 9 types of Google ads in 2026. Most Indian businesses use one or two. And frequently, the wrong ones. This guide covers all 9 – what each type does, when to use it, when not to, and which format fits your specific business. Introduction Here is what makes the types of Google ads … Read more
By Sandip Sahani – Founder, Sanrovax | Performance Marketing & Growth Systems India is Snapchat’s largest market in the world – 250 million users, more than any other country on the planet. And yet most Indian brands running digital advertising have never considered Snapchat ads India as a serious channel. This guide explains why that … Read more
By Sandip Sahani – Founder, Sanrovax | Performance Marketing & Growth Systems Meta ads account quality is the single most underused dashboard in Ads Manager – and the one that matters most for the long-term health of your advertising account. Most Indian businesses only discover it after something goes wrong. This guide helps you understand … Read more
By Sandip Sahani – Founder, Sanrovax | Performance Marketing & Growth Systems Learning how to create JioHotstar ad campaign is the natural next step after setting up your account – and it is where most advertisers make the decisions that determine whether their OTT budget delivers measurable results or quietly disappears. This guide covers every … Read more
By Sandip Sahani – Founder, Sanrovax | Performance Marketing & Growth Systems Amazon ads India have become the most important paid channel for D2C brands and product sellers in 2026 – and the most commonly mismanaged one. Most Indian sellers running Amazon ads India are spending money without a system, discovering keywords without capturing them, … Read more
By Sandip Sahani – Founder, Sanrovax | Performance Marketing & Growth Systems How to advertise on ChatGPT is one of the most searched questions in digital marketing right now – and for good reason. ChatGPT launched advertising on February 9, 2026, opening what is arguably the highest-intent advertising surface on the internet to brands for … Read more
By Sandip Sahani – Founder, Sanrovax | Performance Marketing & Growth Systems This JioHotstar self serve ads tutorial starts with a simple promise: if you follow every step in this guide, you can launch your first JioHotstar campaign today. Not tomorrow. Not after a call with a sales team. Today. Introduction Most Indian businesses that … Read more
By Sandip Sahani – Founder, Sanrovax | Performance Marketing & Growth Systems JioHotstar vs YouTube ads – this is the comparison every Indian business owner exploring video advertising eventually lands on. Both platforms reach hundreds of millions of Indians through video. Both offer targeting, formats, and performance data. And both are absorbing significant chunks of … Read more
By Sandip Sahani – Founder, Sanrovax | Performance Marketing & Growth Systems Most Indian businesses running Meta ads are using the wrong format. Not because they don’t care about results – but because nobody told them the difference between eight types of Meta ads that each behave differently, convert differently, and cost differently. This guide … Read more
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